13 Lead Generation Strategies That Work

1. Use sales intelligence The result: List of prospects in your target accounts B2B lead generation strategies today are about being relevant to the customer. They aim to generate lead lists of decision-makers in your target accounts.  Sales intelligence tools help...

7 lead generation strategies for your startup

What is lead generation? Real quick—before we dive into the strategies you can use to grow your business, let’s make sure we’re on the same page as far as terminology goes. A lead is simply someone who’s demonstrated interest in your business in some way. Basically,...